Instead, we work in small cycles, checking-in openly with clients and getting work in front of real users along the way.īefore you criticize someone, you should walk a mile in their shoes. Lullabot designers don’t believe in the big reveal. To avoid this “Wow, but in a bad way” moment, validate a product idea as viable before wasting time building the wrong thing, then translate your insights into a manageable scope and goals you can measure. But then it is, and you think, Wow, it wasn't even worth it. Let this be your yardstick try to make more sense than this.Īddress knowledge gaps to eliminate assumptionsĪ lot of times when you first start out on a project you think, This is never going to be finished. Getting up to speed fast with lots of domain knowledge and terminology is important, so document and simplify language together. I think there probably should be a rule that if you’re talking about how many loaves of bread a bullet will go through, it’s understood that you mean lengthwise loaves. This one cracks me up both ways: first as “ an expert” that can face skepticism and often needs to weave education into the client process, and again, as a reminder of the inverse, to be humble and leverage colleagues’ strengths.Ĭreate a shared vocabulary to understand the context Sometimes I think the so-called experts actually are experts. Once you create a safe space for sharing context and ideas within an organization, you might be surprised where some of the best insights originate. Lullabot gathers feedback from a diverse team when kicking off design projects. I hope if dogs take over the world, and they choose a king, they don't just go by size, because I bet there are some Chihuahuas with some good ideas. Collaborate during discovery to leverage important perspectives Even though his writing is hysterical first and foremost, not to mention personally nostalgic, I find real value in its accessible wisdom.
Handey's Deep Thoughts are self-described "irreverent observations on life" that debuted in 1984, filled five books, and created one of my all-time favorite SNL segments during the 90's. If you aren’t familiar, Jack Handey is an American comedy writer that has written for a variety of shows and authored many books but is most famous for his work with SNL (Toonces the cat, anyone? Happy fun ball?). I am referring, of course, to Jack Handey’s Deep Thoughts. So, it’s in that line of thinking that I present some of my favorite one-liners that, despite coming from an unexpected source, offer lessons about improving the user experience design process. One says only “Speak slowly.” I love this idea of succinct soundbites that represent larger concepts and elevate your work. I credit Lullabot’s Creative Director Jared Ponchot, who often asks, “What are the key insights you’ll write on Post-it notes and stick to your desk?” In this way, we distill weeks of design research and project context into 3x3” reminders, lighting the way throughout user experience engagements and beyond. I cover my remote office with Post-it notes.
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